Magic Spoon
Brief (self-directed):
Magic Spoon are a cerel brand that create grain free, sugar free cereal with fun box designs and crazy chil-like flavours.
They are looking for a box design for their new flavour to be released; Banoffee Pie Sundae.
Process:
This project was one I had a lot of joy in creating and was very formative for the rest of my work going forward. Following the layout formula of the pre-existing boxes made a lot of the design choices in this design a lot more straight forward.
I started with a simple sketch and stuck with that original design, just making minor tweaks to the body positioning and colour choices.